Tuesday 19 November 2013

Colour Scheme

These are my colour schemes i have designed for my music magazine. The schemes go along in rows, i am going to choose the second row down because all of the colours in that row reflect to my genre and my target audience. The red connotates sex and this will appeal to the male target audience because they will be attracted to the women on the front cover. The red can also be quite a girly colour so it will attract the female part of my target audience aswell. The black and white are both dull colours and this doesnt appeal to any type of genre/gender so this will appeal to all of my target audience, also the colours reflect eachother so they will stand out. The gold will be good for my magazine because it doesnt appeal to any certain target audience so will have a wide range of people it can appeal too. Also, gold reflects the genre of my magazine because Rap/RnB artists will usually wear bling which is always gold so this will remind the audience of that.




Vibe, which is an existing Rap/RnB magazine uses most of the colours that i am going to use, the colours go well with eachother because they stand out from eachother, attracting the audience because it will catch their eye easier.

Preliminary Task

Front Cover
Contents Page


Evaluation of Preliminary Task

Front Cover

On my front cover I have used the colours red white and black. These colours all reflect each other and stand out, hence catching the audience’s attention. The masthead is very big and bold, to reel in the readers. The full bleed image on my magazine covers the whole page and is an image of new AS students in the school. As the audience of this magazine is people that go to the school, whoever picks up the magazine might know the people on the cover or even just seen them around school and feel encouraged to read the magazine if they know the person on the cover. I have faded the image out a bit in order to keep the focus on the masthead and sell lines, this way the youth audience won’t get too distracted and be able to retrieve the information they need quicker. I haven’t included many sell lines throughout the front cover; this is because of the youth audience. Youth audiences tend to get distracted easily, therefore for a magazine like this a lot of words on the front cover could make them feel bored and not feel encouraged to read the magazine. Most of the sell lines are short and sweet, keeping the audience encouraged to read the magazine. I have used sell lines such as ‘Mr Jones doesn’t like the new and improved school?’ I have used this sell line because most teenagers love a bit of gossip especially about the head teacher of their school. Most of my sell lines also include rhetorical questions to keep the audience on their toes and want to find out more about the article that is being advertised. At the bottom of the page I have used a strap line including another sell line for an article but this time have made it much bigger than the rest of the sell lines, this highlights to the audience what is perhaps the most important article to read in the magazine and encourage them to read it.

Contents Page

In my contents page I have carried on the house style; using the same colours and fonts. On my contents page I have used different categories, this makes it easier for the audience to navigate their way through the magazine without any difficulty and retrieve the information they want. An image is covering most of the background of the page, I have also faded this image as well, in order to not take the attention away from the information that the audience wants. The image in the background is just a plain image of the school building however the image would be recognisable to the audience therefore it wouldn’t be boring to them. The different categories I have used throughout the contents page ‘On the cover’ ‘Competitions’and ‘Puzzles’ these categories appeal to all ages of the target audience, whether its year 7 or year 13, even teachers throughout the school, for example if the younger target audience don’t want to do a lot of reading they can enjoy the puzzles in the magazine and the older target audience can enjoy the gossip in the magazine, and as for competitions, well everybody loves them.

Improvements

To improve my magazine I could include;

-More interactivity e.g. twitter, website, facebook.

-More information throughout both pages.

-Colours relating to the school e.g. navy blue and yellow.

-Using images with high quality.

-Using more strap lines.

-Maybe include a pull quote on the front cover.

Names Ideas

Key Concepts

Proposal

Target Audience

Mood Board